GOAL: Create the initial element of your Business Model Generation—your business Model Canvas.

Introduction:

Using the Osterwalder and Pigneur Business Model Canvas as a resource (coupled with the other course resources), create a business model canvas of the business organization where you work. Since every organization has unique features, do your best to work at the application of the various components of the building blocks of the canvas. Show as much detail as possible to comprehend your organization’s general business model. There must be a demonstration of synthesis of the procedure on your part. You may need to interview some of the management team to verify the business model details of your organization. You may also benefit from researching the Business Model Canvas to become comfortable with how it works. Many other YouTube-type videos on the web demonstrate the use of the canvas. You will also find several good sources in the Lessons area of the course under the Reading and Resources tab of weeks 1 and 2.

Submission Instructions:

This week, you will submit a “draft” that should consist of the following:

1. A Cover page that provides a general description of your organization/business:

· Name of the organization (preferably your present organization/business)

· Date of origination (or incorporation)

· Location (as appropriate; some entities require discretion)

· Brief overview of the purpose of the organization/business

· Description of your relationship and role in the organization/business

· Other details that enable fuller explanation (if applicable)

2. Business Model Canvas with Post-It notes (as seen in the examples). You have three options for the submission of your canvas:

· You may download and use the blank PowerPoint canvas with electronic Post-Its to create your canvas or

· You may create a Word.doc that lists the nine building blocks (clearly identify each one) and uses bulleted points like Post-Its.

· Create your post-its via the following web-help site, then submit the resulting URL for the finished canvas. (Canvanizer)

· Military Students: If you wish, you can utilize the attached version of the Mission Model Canvas

3. Create a memo (no particular format, but neatly presented) that describes what you learned about your organization/business as a result of creating the business model canvas.

UPLOAD your finished assignment into the Assignment page. You may consolidate the cover page and memo into one document if you use the PowerPoint method of the canvas. If you do all the assignments as a Word.doc, you may consolidate them into one document; it is your call. However, Each file OF YOUR WORK should be named in the following manner: Last name–truncated Week Number-Assignment name (abbreviated if necessary)

For example Smith-Wk02-Model Part 1

Academic Integrity

Assignment Rubric

Canvas Part 1 Assignment Rubric

CO/LO Alignment

This assignment aligns with the following:

1. Course Objectives 1 & 2 2. Learning Objectives 1.4

Resources & Supports

· Business Model Canvas

· Office 365: You have free access as an APUS student. Sign in with your MyCampus Email credentials.

· Submitting and Confirming a Submission: Watch this 3-minute video if you need guidance on submitting your assignment.

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